SaaS · AI Discovery · Free Audit

Buyers shortlist SaaS
on AI before visiting
your website.

When a buyer asks ChatGPT "best HR software for Indian startups" — 3 products get recommended. If yours isn't one of them, you never enter the consideration set.

Book a discovery call →
ChatGPT Example AI response
"best HR software for Indian startups"

Here are the most recommended options:

  • Zoho People
    Cited for Indian SMB integrations
  • Darwinbox
    FAQ-rich pricing page + G2 presence
  • Keka HR
    Consistent directory presence
Your product: not mentioned

This is what your buyers see when they research vendors.
Is your product in this answer?

· 73% of B2B buyers use AI to shortlist vendors· ChatGPT · 800M weekly users· AI recommendations compress 10 results to 3· Perplexity · 100M monthly users· The shortlist happens before your website· GEO — the next demand gen channel· 6–8 weeks to first AI citations· 73% of B2B buyers use AI to shortlist vendors· ChatGPT · 800M weekly users· AI recommendations compress 10 results to 3· Perplexity · 100M monthly users· The shortlist happens before your website· GEO — the next demand gen channel· 6–8 weeks to first AI citations
The New Buyer Journey

The shortlist happens on AI.
Before your website. Before your demo.

Old journey
  • Buyer searches Google
  • Visits 6–8 vendor sites
  • Reads reviews
  • Books demos
  • Decides
New journey
  • Buyer asks ChatGPT
  • Gets 3 recommendations
  • Visits those 3 sites
  • Books demos
  • Decides
The gap
  • If you're not in the AI recommendation
  • You're not in the journey
  • You never get the demo request
  • You never get the chance to close

Most SaaS companies have invested heavily in SEO, content, and G2 reviews. None of that guarantees AI recommendation. GEO is the missing layer.

Research Findings — SaaS

What the data says about
AI visibility for SaaS products.

F-01 AI Shortlisting
B2B buyer behavior · 2025
73%
of B2B SaaS buyers use AI to shortlist tools
before visiting a vendor website
Source: Gartner, 2025
The consideration set is built on AI
If you're not cited, you're not considered. The shortlist happens before your website, before your demo, before your sales team enters the picture.
F-02 Structured Data Gap
FAQ schema on pricing/features pages
Indian SaaS sites
12%
AI-cited products
3× higher
Source: InRadar audit data
FAQ schema is the highest-impact single fix
Only 12% of Indian SaaS sites have FAQ schema on their pricing or features pages. It's the single highest-impact technical change for AI citation frequency.
F-03 Share of Voice
Category AI recommendation concentration
top_3_products own ~80% of citations
window_status open but closing
first_mover_advantage significant
Source: InRadar research
This is the 2012 SEO moment
Early movers in AI visibility own their category before competitors catch on. In most Indian SaaS categories, 1–2 products dominate AI recommendations. The window to enter is open — but closing.
How it works

Four moves that put your product
in the AI shortlist.

Step 01
AI Visibility Audit
We search for your product across ChatGPT, Perplexity, and Google AI using the exact queries your buyers type — "best HR software for Indian startups", "invoicing tool for freelancers India", "project management for remote teams India". We score your share of voice and map every gap vs competitors currently being recommended.
Step 02
Content Optimisation
Your product pages, feature pages, and use-case content rewritten in AI-citable format — direct answers, structured FAQs, use-case specificity, and integration mentions that AI systems associate with buyer intent queries. Each page optimised for the queries your buyers actually use.
Step 03
Entity & Authority
Consistent product information across G2, Capterra, ProductHunt, IndiaMART (B2B), and category-specific directories. Schema markup on pricing, features, and comparison pages. AI systems build confidence in your product by cross-referencing these sources.
Step 04
Share of Voice Monitoring
Monthly query testing across ChatGPT, Perplexity, and Gemini for your target buyer queries. You receive a plain-English report showing your AI share of voice vs competitors — the metric your demand gen team actually cares about. No jargon. Just: who's appearing and who isn't.
Free GEO Audit

See who AI recommends
instead of you

Enter your details. We run your category query across ChatGPT, Perplexity, and Google AI — and show you exactly who appears and why you might not.

Your business
Your website
Checks 30+ signals · Includes live AI citation check · ~20 sec
ChatGPT · Perplexity · Gemini
28 GEO signals checked
No account needed
Aman, founder Personally reviewed by Aman
Example audit report
local-clinic.in May 2026 · 28 signals checked
34
Poor
LLM Crawlability
22
Structured Data
0
Entity Clarity
40
Citation Readiness
50
Web Presence
30
GPTBot · ChatGPTBLOCKED
ClaudeBot · ClaudeBLOCKED
PerplexityBotBLOCKED
Google-ExtendedALLOWED
CCBotALLOWED

What does your site score?

Enter your domain above to find out

Services & pricing

Simple pricing.
Real results.

Start with a one-time fix. Scale when you see results.

Most popular to start
Starter Fix
We rewrite your 3 most important pages so ChatGPT recommends you. No retainer. No commitment. Results in 6 weeks.
  • Full AI visibility audit
  • 3 core pages rewritten for AI citation
  • FAQ schema on all three pages
  • NAP cleanup across 10 directories
₹8,000 one-time
AI Visibility Audit
A forensic analysis of how AI systems read your website — which crawlers access it, what entities they extract, and why your business may not surface in recommendation answers. Delivered as a structured diagnostic report.
Free
GEO Setup
One-time entity foundation build — core pages rewritten for AI citation clarity, structured data implemented across your site, local entity signals reinforced across 15+ directories. Increases your citation likelihood from day one.
₹15,000 one-time
Monthly Retainer
Ongoing AI discoverability work: semantic content that builds citation frequency, monthly visibility reports tracking your AI recommendation presence across ChatGPT, Perplexity, and Gemini, and continuous entity monitoring. Min. 3 months.
₹7,000/month
Full Programme
Foundation build plus three months of sustained semantic authority work. For businesses that want to build a durable AI citation presence before competitors enter the space. Visibility improvements typically appear within 6–8 weeks.
₹36,000 total
For Agencies

Already serving local businesses?
Add GEO to your offering.

If you run a digital marketing, SEO, or web agency in India — InRadar can become your GEO capability without building it in-house. White-label our audits and implementation under your brand. You charge your clients. We do the work. No hiring, no training.

What you get
  • Branded audit reports
  • Implementation done for you
  • Monthly reports under your logo
  • Partner pricing — 40% below retail
  • Dedicated delivery support
Who this is for
  • SEO agencies adding GEO to packages
  • Web agencies wanting recurring revenue
  • Marketing consultants serving SMBs
  • Social media agencies expanding services
Enquire about partnership
Methodology

How we build AI visibility.

Five stages, each grounded in observed AI citation behavior — not vendor theory.

01
AI Visibility Audit

A forensic read of your site through the lens of AI crawlers. We check robots.txt access, schema coverage, entity signal clarity, NAP consistency, and content citability — then benchmark against businesses currently appearing in AI recommendations for your category.

Deliverable AI Visibility Score + gap priority list
Delivered in 48 hours
02
Findings Report

A structured teardown of your AI discoverability gaps, ranked by impact. Not a list of recommendations — a prioritised action plan grounded in observed AI citation behavior, with before/after expectations for each fix.

Deliverable Prioritised findings document
Included with audit
03
GEO Implementation

One-time entity foundation build: schema markup (LocalBusiness, Person, FAQPage, BreadcrumbList), entity clarity rewrites on core pages, robots.txt corrections, and off-site citation normalisation across the directories AI systems use as confidence signals.

Deliverable Fully implemented, build-verified
5–7 business days
04
Citation & Authority Building

AI recommendation confidence scales with consistent off-site entity signals. We normalise your business across Google Business Profile, Justdial, Sulekha, IndiaMART (B2B), Practo (healthcare), and industry-specific directories — ensuring exact NAP match across all listings.

Deliverable Verified directory consistency report
Parallel to implementation
05
Monitoring & Reporting

Monthly systematic query testing across ChatGPT, Perplexity, and Gemini for your target search terms and locations. You receive a report showing exactly which queries now surface your business, which don't yet, and what's being built toward them.

Deliverable Monthly AI visibility report
Ongoing retainer
Who does this work

Every audit is done by me.
Not a team of interns.

I'm Aman — a designer and technologist based in Gurugram. I started InRadar after auditing local businesses I knew personally and finding the same gap every time: great reputations, zero AI presence.

The businesses I was looking at had strong Google reviews, years of experience, loyal clients. But when I searched for them on ChatGPT — nothing. Their competitors, often newer and less experienced, were showing up instead.

That gap is real. It's growing. And no one had built a practice to fix it specifically for Indian local professionals. So I did. Every audit is done by me. The analysis is grounded in actual citation behavior — not templates, not automation.

I've since audited SaaS products across HR tech, fintech, and B2B tools — the AI visibility gap is even larger than in local businesses. Most products don't appear for their own core use-case queries.

Gurugram Hands-on 20+ businesses audited
Call me
Aman, founder of InRadar
The AI Visibility Dispatch

GEO experiments and citation findings — when there's something worth reading.

One email per insight. AI citation data, visibility audits, and search behavior observations from ongoing research. No marketing, no filler.

Monthly cadence. No pitches. Unsubscribe any time.

AI citation behavior studies
GEO experiment results
Local visibility audits
FAQ

Questions worth asking
before you start.

How is this different from SEO for SaaS?
Traditional SaaS SEO gets you ranked on Google. GEO gets your product cited when buyers ask AI for recommendations. The two overlap — a well-structured site helps both — but GEO requires specific content structuring, use-case FAQ schemas, and entity signals that standard SEO doesn't address. Think of it as the demand gen layer above SEO.
Which AI engines do you optimise for?
ChatGPT (OpenAI), Perplexity, and Google Gemini — the three engines your buyers are most likely using for vendor research. Each has different citation behavior, which we account for in the implementation.
How do you measure success?
Monthly query testing across all three engines for your target buyer queries. We track AI share of voice — how often your product appears vs competitors — and deliver a plain-English report. Most clients see their first AI citations within 3–6 weeks of implementation.
Do you work with early-stage startups?
Yes — and early stage is actually the best time to invest in AI visibility. Category leaders in AI recommendation are being established right now. The startups that move first will own their category queries before funded competitors catch on.
Can you show us results from other SaaS clients?
We're building our SaaS case study pipeline now. We're offering the first 3 SaaS clients a significantly reduced rate in exchange for documented results. If you want to be one of them — get in touch.
20+ professionals audited

Find out if ChatGPT recommends
you — or your competitor.

Free audit. 20 seconds. No account needed.

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